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For over two decades, Natalie Anne has been working to become the forefront of the hair industry, building a brand and cult that seamlessly blends collaboration, community, innovation, and education. What began as a passion for her craft and making women feel incredible and confident has transformed into a global movement— and it’s just the beginning.
As the founder of Natalie Anne Haircare, Natalie always envisioned a brand that spoke definitively to both the professional stylist and the NA Girl at home. Her mission was to create products that empower hairdressers to deliver exceptional results in the salon while allowing the NA Girl to achieve the same level of care, style, and confidence at home. The result is a haircare range that bridges the gap between pro and consumer, offering uncompromising quality for all. All product innovation and brand design is grounded in these pillars.
